Interpol Media campaign

Police and public unite behind INTERPOL campaign to #TurnBackCrime
Film star Jackie Chan announced as first Ambassador for INTERPOL Turn Back Crime campaign
#TurnBackCrime, INTERPOL’s campaign highlighting the dangers of organized and other forms of crime and their impact on everyday life is being rolled out around the world.
While many people know that transnational organized crime networks are behind various forms of trafficking such as illicit goods, fake medicines, drugs, arms and even people, they are often unaware of the links with other seemingly unrelated and varied crimes.
Crimes such as counterfeiting, cybercrime, kidnapping, fraud, crimes against children and corruption in sport are in fact often interconnected, with profits from one crime area used to fund another. This criminal activity puts individuals at risk and can also affect both the local and global economies.
Their health is endangered by poor quality and potentially life-threatening counterfeit products; their financial safety is compromised by attempts to steal their personal data; our environment and wildlife is threatened; and children face threats such as online grooming and sexual abuse.
INTERPOL’s Turn Back Crime campaign is aimed at helping the public better understand these issues and empower them to make informed choices, for example, about the products they buy or the way they use the Internet.
INTERPOL also wants to draw on the creativity and innovative spirit of the public, especially its youth, to express their views on how together we can Turn Back Crime.
Film star Jackie Chan has volunteered to be the first INTERPOL Turn Back Crime Ambassador and campaign events will today be held in cities around the world including Bogota, Dar-es-Salaam, Jakarta, Slovenia’s Port of Koper and Paris.
In addition to a dedicated Turn Back Crime website, INTERPOL is today releasing the first in a series of Public Service Announcements, ‘Organized crime starts with money, don’t let it be yours’
“Police and citizens around the world face and deal with the reality and effects of crime every day,” said INTERPOL Secretary General Ronald K. Noble.
“Through the Turn Back Crime campaign, INTERPOL and law enforcement across the globe are looking to engage the private sector and the public, making them aware of the very real effects that crime has on individuals’ lives and to inspire them to come up with innovative ideas on how to prevent and fight crime.
“Join the campaign. Together, we can turn back crime,” added the INTERPOL Chief.
5 June 2014
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INTERPOL’s Cabinet Director and Turn Back Crime campaign Executive Director, Roraima Andriani, will be unveiling the initiative in Paris today at the headquarters of the Union des Fabricants to mark World Anti-Counterfeiting Day.
“Law enforcement, the public, governments and business, we each have our role to play to Turn Back Crime.
“Turn Back Crime is our shared opportunity to make the world a safer place,” said Mrs Andriani.
As part of a series of awareness generating initiatives ahead of the public roll out, the campaign was recently presented to United Nations Secretary General Ban Ki-moon in New York, and also during the Combating Human Trafficking conference at the Vatican City.
The Turn Back Crime campaign is also reaching out to companies and policy makers in a bid to form a united front against contemporary crime challenges, and to support the ongoing activities of the global law enforcement community.
Join the campaign:

Sites web:
#TogetherWeCan #TurnBackCrime

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